about moi
Established in 2024, moi is a fashion-forward wellness community founded by Gab Cadet, built at the intersection of style, strength, and connection. Through thoughtfully curated fitness experiences, moi brings together inspiring women who prioritize feeling as good as they look. moi has collaborated with leading and emerging activewear brands, including Splits59, Nike, Heroine Sport, Norba, Left On Friday, Marby, FUN + CUTE and Stretch Your Story, to create elevated, fashion-forward workout moments that champion community and wellness.
Beyond activewear, moi has partnered with wellness and beauty leaders such as Kollectiv.NYC Spa, Chillhouse Soho Spa, 113 Spring and Nutrifaye, a natural beauty brand, further expanding its presence across the holistic wellness space. Separately, moi collaborates with sought-after workout studios including The Pack, Live the Process, Practice Room, and Hit House continuing to grow its footprint while maintaining a strong cultural point of view.
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